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Is also looking to move ever closer to blockchain to try to solve its trust problem. social messaging Birth and expansion of social messaging Since the emergence of social media, the rise of social messaging is the most noticeable change in the industry. In fact, social messaging has already surpassed social media usage. Facebook Messenger alone has more than 1.3 billion monthly active users, and Instagram is officially testing Direct, a standalone messaging app. The growth of social messaging shows no signs of slowing. Despite having had three years of double-digit growth, the number of users continues to grow at a significant rate.

If social media has been a great opportunity for businesses, social messaging cannot be ignored and for those who have started using it it is already showing enormous benefits. social messaging trend Instant messaging will bring important benefits to businesses People used to seo expater bangladesh ltd communicate with companies via phone, email and then social media. Now it's social messaging. Facebook studied the messaging behavior of 12,500 people in 14 markets to understand consumers' growing preference to interact via messaging. In fact, it has been discovered that social messaging helps companies connect with their customers more than any other tool.



Consumers use messaging to ask companies questions, make appointments, make purchases and give feedback. Here are some interesting results: 56% of users would rather exchange a text message through Facebook than call a company for customer service 71% have a strong preference for personalized messages through Facebook Messenger from a business More than 50% prefer to shop with a company capable of real-time messaging Hence Facebook's support to push companies to reach their customers via messaging apps. In fact, in 2017 Facebook introduced Click-to-WhatsApp ads and the new Messages objectives. Consumer communication has always been changing.


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