|
|
What type of content is retweeted the most? October 8, 2014 Have you ever wondered what type of content works best on Twitter? What if it is part of the article, a quote or the article itself? There must be one type of content that works better than others? Let's find out how it works. Fonte: supref.fr inspired by quicksprout (*) Neil Patel is a Seattle based entrepreneur, angel investor, and analytics expert. Index Images work better than videos Text is better than images Focus on practical tips and topics of specific interest Quotes work better than questions Twitter users don't like seeing the same tweets posted multiple times.
During an experiment Neil Patel (*) analyzed the behavior of 1,000 Twitter users and almost 400 thousand tweets to see if he could identify the type of content most shared on the popular social network. Here's what we found: All content is notMobile Phone Number shared on the same frequency, depending on the wording of the tweet, some wordings work better than others. Images work better than videos Users “tweet” 361% more images than videos. To go into detail, we need to look at the number of retweets and favorites.
Images tend to get 125% more retweets than videos but videos are 49% more likely to be favorited than images. From the point of view of brand promotion, a photo is more interesting than a video, because images are easier to create and publish than a video, obviously you have to be very . Another trend: most of the images have a humorous style. Of all the images analyzed, 62% had a humorous basis versus 38% which represented a serious image . If you want to maximize your impact on Twitter, you need to find creative and fun ways to share successfully. For example, here is a perfect photo to advertise Kit Kat. If Kit Kat had released just one image of a Kit Kat's packaging, the image would surely have been a huge flop.
|
|
發表於 17:14:36