Make X/Twitter a winning channel for your brand

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We have some tips to help you with that. So, scroll down! 11 X/Twitter Marketing Strategies & Tips for Business You’re about to learn some productive strategies and effective Twitter marketing tips that really work. Keep reading! X-Twitter-Marketing-Strategies-&-Tips-for-Business-infographic 1. Utilize Twitter’s Advanced Search Twitter Advanced Search is a powerful feature you should leverage to filter tweets by phrases, hashtags, accounts, and engagement metrics, to find and analyze specific information on the platform. It’s an efficient tool to discover your untagged mentions, find influencers, monitor user-generated content relevant to your marketing campaigns, and more! Additionally, this search feature provides you with an easy way to do Twitter monitoring manually.

However, in case you work for a famous or worldwide brand, chances are manual Twitter monitoring won’t get you far, because of the volume of your mentions and UGC. This brings us to the next tip. 2. Monitor Tweets Keeping track of all the tweets that mention your brand — a.k.a. your Twitter brand mentions — is essential Grenada Email List for a successful Twitter strategy. It’ll give you a helicopter view of what’s being said about your brand on Twitter and provide you with important metrics to measure your Twitter marketing success. By using a social listening tool, like Mentionlytics, you can rest assured that you protect your brand reputation on Twitter and any other social media platform from trolls, negative comments, and unfavorable publicity.



How? Mentionlytics will notify you every time there’s a sudden surge of tweets about your brand. Thus, in case these mentions are negative, you can take action to mitigate the damage by responding quickly and honestly. That way you prevent backlashes, which is a very common phenomenon, especially on Twitter/X. Try Mentionlytics for FREE 3. Use The Right Twitter Hashtags (Trending Topics) Hashtags were born on Twitter and still hold great power on this platform. When using relevant and trending hashtags you increase your tweets’ reach. Thus, you improve your chances for engagement and retweets.